Foundations of Color 1st Edition – Benjamin Moore
As an activity for teaching the color of the year and Benjamin Moore's chart of similar colors, Sarah Tió carries out the FUNDAMENTALS OF COLOR activity with the aim of understanding the product beyond a painting.
In this first edition it was aimed at professionals immersed in the world of design; attended: architects, interior designers, advertisers, marketers, graphic designers and any professional with an interest in color.
The talk is divided into 4 acts:
- THEORY OF COLOR. It is the theoretical part of the activity and the applied teaching methodology is through an interactive presentation and examples to associate what is exposed, it is explained where the color comes from.
- HE COLOR OF THE YEAR. Starting from the description of the color chosen by Benjamin Moore, color is analyzed as an adjective and the terminology of color is exposed, as well as the characteristics that make it up.
- COLOR HARMONIES. After understanding where the color comes from, the color combinations are presented, composition ranges of colors that have common characteristics, already identified in order to carry out the last act.
- CREATE A MOODBOARD. After analyzing the possible combinations of color and understanding that this strategy is not static, that is, we can break it with a conceptual criterion of color intentions and therefore materials, textures, adjectives and qualities, to create our own designs.
Results
At the end of the activity, each team formed by choice exposes the color combination created and describes the space where it will be used.
Sarah Tió | Professor of Architecture and Design